AdStellar Agent

The AdStellar Agent is a conversational AI assistant built into AdStellar. Think of it as your own media buyer that you can talk to in plain language. Ask it to make an ad, review your performance, launch a Meta campaign, or set up rules that manage your ads for you — and it does the work using your own products, brand, creatives, and live ad data. It’s the home screen after you log in, labeled Agent in the left sidebar, and lives at app.adstellar.ai/chat. It also works in Slack — mention @AdStellar in any channel or send it a direct message. See Use the Agent in Slack.

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What you can do

In one conversation, the Agent can:

• Create ad creative — image ads, talking-actor videos, UGC-style videos, and ads built from a landing-page URL or a competitor’s ad.
• Work with AI actors — create custom actors, browse the stock library, and put your product in an actor’s hands.
• Analyze performance — rank your top creatives, copy, and audiences; spot underperformers and trends; compare campaigns; and explain why a metric changed.
• Launch & manage Meta campaigns — build and publish campaigns, clone past winners, build a “greatest hits” of your top creatives, and pause, resume, archive, or adjust budgets.
• Work on its own — scheduled check-ins, guardrail alerts, and rules that monitor and act on your ads between sessions (pause underperformers, scale winners, catch creative fatigue). See Tasks.
• Answer questions — how-to help, strategy advice, and quick lookups about your account.

See the full breakdown in What You Can Do.

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How it works

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Just talk to it

Describe what you want in everyday language — for example, “Make me a UGC video for my new serum” or “Which of my ads should I cut?” The Agent asks the minimum questions it needs, recommends a sensible default when a request could go several ways, and then gets to work.

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It knows your account

The Agent can look up your own AdStellar data — products, brand kit, projects, assets, AI actors, campaigns, and live Meta performance — so its answers and creative are specific to you, not generic. It only ever has access to your own team and workspace data.

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Nothing happens without your confirmation

The Agent is confirmation-first. Before it generates creative, launches a campaign, changes a budget, or pauses or resumes a campaign, it shows you a confirmation card with the details and waits for you to click Confirm. The exact credit cost is always shown up front, so there are no surprises. Click Cancel and nothing happens.

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Long jobs run in the background

Video generation and other heavy tasks run in the background. You’ll see a progress card in the chat, and the finished result drops back into the conversation when it’s ready. You can keep chatting, switch to another conversation, or leave the page and come back.

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Attach images

You can paste or upload images directly into the chat — for example, a competitor’s ad you want to recreate, or a product photo you want featured. The Agent can analyze them and use them as references.

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Conversations

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Modes & credits at a glance

The Agent has three modes that trade speed for depth — Quick, Standard (the default), and Deep research. You pick the mode in the composer. The Agent is a working media buyer, so messages are metered in credits: glue turns (chip taps, confirmations, short clarifications that run no analysis) are free, and turns where the Agent does real work cost more, up to a per-message maximum that depends on the mode (Quick up to 200, Standard up to 700, Deep research up to 1,700). Any paid action is confirmed before it runs, so there are never silent charges, and credits are priced so a typical message is a small fraction of your monthly balance. Learn more in Modes & Credits.

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Quick start