Creative templates let you package your media assets and ad copy into reusable sets. When you build a campaign, you select creative templates instead of assembling ads from scratch every time.
Creating a Creative Template
Open Creative Templates
Navigate to Templates > Creatives from the sidebar. Click New Template.
Add media
Upload or select existing assets from your Media Library:
- Images — single image ads
- Videos — video ads
- Carousel — multiple images or videos in a swipeable format
Write copy variants
Add one or more variants for each text field:
- Primary Text — the main ad copy above the media
- Headline — the bold text below the media
- Description — the smaller text below the headline
Multiple variants let AdStellar generate more ad combinations during launch. Configure CTA and URL
- Select a Call to Action button (e.g., Learn More, Shop Now, Sign Up)
- Enter one or more Landing Page URLs
Save
Give your template a name and click Save. It’s now available in the campaign launcher.
The more variants you add per field, the more ad combinations AdStellar can generate. A template with 3 primary texts, 2 headlines, and 2 images produces 12 unique ads.
Managing Templates
Views
Switch between Grid and List views using the toggle in the top-right corner. Grid view shows creative previews; list view shows metadata in a compact table.
Search
Use the search bar to find templates by name.
Bulk Operations
Select multiple templates using the checkboxes, then use the bulk action bar to delete them.
Ad Account Scoping
Creative templates are scoped to the ad account they were created for. When you switch ad accounts, the template list updates to show only templates associated with that account.
Using Templates in Campaigns
During the Ads step of the campaign launcher, click Add Creative Template to attach one or more templates. Each template’s variants are combined to generate the full set of ads. 
