> ## Documentation Index
> Fetch the complete documentation index at: https://docs.adstellar.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Product to Video

> Turn your product into a cinematic or UGC-style video ad with the Product to Video wizard.

Product to Video is a guided wizard that takes your product details and turns them into a polished video ad. You can start from a reference video, or generate directly from your product page — no source video required.

## Getting Started

Go to **Canvas > Product to Video** to launch the wizard. You have two ways to create:

* **From a reference video** — Provide a source video to inspire the style, then customize for your product
* **From your product page** — Generate a video directly from your product details and images, no reference video needed

## Creating from a Reference Video

<Steps>
  <Step title="Choose Your Source">
    Select a reference video to inspire the style. You can paste a video URL or upload a file.
  </Step>

  <Step title="Select Your Product">
    Pick a product from your catalog. The wizard pulls in your product name, description, and selling points automatically.
  </Step>

  <Step title="Add Details">
    Customize the product messaging — highlight specific benefits, promotions, or features you want to emphasize.
  </Step>

  <Step title="Customize Look and Feel">
    Adjust the visual style, color scheme, and overall aesthetic of the video.
  </Step>

  <Step title="Upload Product Images">
    Select or upload the product images that will appear in the video. Choose your best, highest-quality shots.
  </Step>

  <Step title="Configure Settings">
    Set your preferred aspect ratio, caption style, and other rendering options.
  </Step>

  <Step title="Review and Generate">
    Preview your setup, confirm the details, and click **Generate**. The video will render in 1–5 minutes depending on complexity.
  </Step>

  <Step title="View Results">
    Watch the preview, then optionally render the final video with pro lip-sync for the best quality. Download or save to your Media Library.
  </Step>
</Steps>

## Creating from a Product Page

Generate a video directly from your product data — no reference video needed:

<Steps>
  <Step title="Select Product Page Mode">
    Choose the **Product Page** option to generate from your product details.
  </Step>

  <Step title="Select Your Product">
    Pick a product from your catalog. Your product name, description, images, and selling points are pulled in automatically.
  </Step>

  <Step title="Upload Product Images">
    Select which product images to feature in the video. Use your best, highest-quality shots.
  </Step>

  <Step title="Choose an Actor (Optional)">
    Optionally add an AI actor to appear in the video alongside your product for a UGC-style feel.
  </Step>

  <Step title="Configure Settings">
    Set your preferred aspect ratio (1:1, 9:16, or 16:9) and other options.
  </Step>

  <Step title="Generate">
    Click **Generate**. AI creates a video ad from your product details. Rendering takes 1–5 minutes.
  </Step>

  <Step title="View Results">
    Watch the preview, then optionally render the final video with pro lip-sync. Download or save to your Media Library.
  </Step>
</Steps>

## Cinematic vs. UGC Avatar

| Feature         | Cinematic                        | UGC Avatar                    |
| --------------- | -------------------------------- | ----------------------------- |
| Style           | Polished product showcase        | Talking-head with product     |
| Best for        | Premium brands, product launches | Direct response, social proof |
| Includes avatar | No                               | Yes                           |
| Script required | No                               | Yes                           |

## Preview and Final Render

After generation, you'll get a preview video. To get the best quality, click **Render Final Video** to apply pro lip-sync processing. This aligns lip movements to the audio and polishes the final output. Rendering costs additional credits based on video duration.

See [Render Credit Costs](/guides/create/video-ads#render-credit-costs) for details.

## Best Practices

* **Try product-page mode first** — It's the fastest way to get a video ad from your product
* **Use a reference video for a specific style** — When you want to match a particular look or pacing
* **Use your best product images** — High-resolution, well-lit photos produce better results
* **Try both styles** — Test cinematic and UGC approaches to see what your audience responds to
* **Keep videos short** — 15–30 seconds is the sweet spot for Meta ads